Deplatformable Newsletter

Deplatformable Newsletter

Home
Notes
Getting Deeper into Marketing
One Thing
The AI Generation
Illustrated Frankenstein
Curious Mind Blowing Facts
Archive
About

Share this post

Quoth the Maven
Quoth the Maven
The Greatest Show in Sports

The Greatest Show in Sports

The Savannah Bananas have "peeled" away the traditional game of baseball and are taking America by storm.

Jim Geschke's avatar
Jim Geschke
May 20, 2024
17

Share this post

Quoth the Maven
Quoth the Maven
The Greatest Show in Sports
6
5
Share
Cross-post from Quoth the Maven
Must Read by Jim! -
πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Baseball has always been revered in America for its storied history, its communal bonds and romanticized heroes.

Every fan remembers that first childhood thrill of emerging from a stadium concourse, clutching Dad’s hand, to behold the glory of an emerald green field bathed in brilliant sunshine. Baseball is drenched in nostalgia; its memories are built on the senses … the smell of steamed hot dogs … the handsomeness of the uniforms … and the crack of the bat.

The pace of the game was deliberate, but came with built-in drama. Tension ebbed and flowed from inning to inning, out to out, and often pitch to pitch. Traditional fans embraced suspense as part of the game’s theater … the anticipation of the highs and lows and the moments between triumph and tragedy.

Baseball always has honored time, and time has always honored baseball.


The β€œGreatest Show in Sports”

β€œWhat if …?”

But set aside tradition for the moment. Table your sepia-toned sentiments. Put down your collectors’ cards and think … β€œwhat if?”

What if you infused the showmanship and bombast of P.T. Barnum, and sprinkled a little Disney magic into the celebrated game? What if the pauses in the action were instead filled with high-energy antics, musical theater and stuntman acrobatics? What would that game look like?

It would look like the Savannah Bananas, the barnstorming baseball revue and newly branded β€œGreatest Show in Sports.”

The Bananas introduced their rollicking brand of America’s national pastime, called β€œBanana Ball,” three years ago. It’s baseball, but not your grandfather’s game. Rather, β€œBanana Ball” is a fully immersive entertainment experience, only matched in spirit and energy by a Mardi Gras parade or a Carnaval do Brasil samba.

The Bananas phenomenon was first sparked in the mid-2010s and has been gaining momentum ever since. (see below) Currently, β€œBanana Ball” is conquering America. Next year they plan to conquer the world.

Share


What is β€œBanana Ball?”

Well, it is baseball … mostly … played by highly skilled athletes who competed at the collegiate level. A dozen have been selected in the Major League Baseball draft. But these players also bring their best High School Musical talents to the field. They have fully bought into the β€œBanana Ball” concept, and it is clear they have as much fun as their adoring crowd.

Players prance and sing during the action, and groove together to choreographed dance routines. They introduce themselves with their personal β€œwalk-up” schticks, and stage elaborate group run-scoring celebrations.

β€œDirty Dancing”

It is not uncommon for a player to approach the batter’s box with his bat on fire (literally), or for a fielder to perform a back flip while making a play. The Bananas’ alternate uniforms include a yellow kilt. One player plays on stilts. The first base coach breakdances between pitches. At least once each game the umpire gets pied in the face.

The Bananas also feature two cheerleading squads: the Banana Nanas, made up of costumed grandmas, and the Man-Nanas, usually referred to as the β€œDad Bod Cheerleading Squad,” who perform between innings.

And fans aren’t just spectators. They are active participants. One might get called on to race around the bases in an inflatable tube. Or participate in a player sing-along. The Bananas even randomly insert the crowd into the rules … if a fan catches a foul ball, it can be ruled as an out (against the opposition, of course).

Think of the Harlem Globetrotters … or The Bingo Long Traveling All-Stars & Motor Kings … just a whole lot more fan-centric. The Bananas follow the Globetrotters competition format, having created two partner teams, the Party Animals and the Firefighters. But unlike the Washington Generals, the Globetrotter’s nightly foil, the Banana Ball surrogates don’t play the β€œstraight man” role. They are an active part of the show.

Banana Babies: Every night at Grayson Stadium the team celebrates a Banana Baby, lifting an infant and singing β€œThe Circle of Life” with the entire stadium.

Hometown: Savannah, GA

The Bananas are based in Savannah, on the southeastern coast of Georgia, about four hours from Atlanta. Savannah is a jewel, a sweet Southern sanctuary known for its rich history1, antebellum architecture, and coastal landscapes … and the famous bus stop scenes in the film Forrest Gump.

They started traditionally, competing in the Coastal Plain League, a collegiate baseball summer circuit. And they were successful. They won three championships (2016, 2021, 2022) during their time in the CPL.

But as their popularity grew, they set their sights on something bigger and became independent in 2023.

Grayson Stadium … with 4,000 Bananafans looking on

Over time, they’ve revamped their Savannah home, Grayson Stadium, dressing the entire venue in yellow and green. They’ve installed a proprietary vending operation … but with a twist. All food and drink menu items (except alcohol) are included in the price of a ticket.


Top Banana: Jesse Cole

The mastermind behind the Bananas is 39-year-old owner Jesse Cole, who mortgaged his house to purchase the team in 2015. He and his wife Emily, who doubles as the Bananas’ β€œDirector of Fun,” began brainstorming ways to draw new fans into Grayson Stadium.

A former minor league baseball player himself, Cole envisioned a fan experience that catered to a younger generation, one raised on social media, music videos and instant gratification.

Owner Jesse Cole (front) promote their first book

Banana Ball taps into that desire perfectly. But, as Cole puts it, their β€œap-peel” (sorry!) captures fans of all ages.


Barnstorming Bananas

The Bananas’ major league debut, Minute Maid Park in Houston. (Sold Out)

This unique approach has struck a chord with fans everywhere. The Bananas have sold out every game since their inaugural season in 2016. They have been featured on ESPN, the Wall Street Journal, Sports Illustrated, and CNN.

Their YouTube channel boasts 1.3 million subscribers. They have 2 million followers on TikTok, more than most major league teams, all eager to go viral with their latest on-field exploits. Marketing is almost wholly focused on new media … Grayson Stadium is the only ballpark in America with no advertising signage.

The Bananas currently are touring ballparks across the country, mostly college stadiums and minor league venues. But they’ve also broken into the major league market. They recently played to a soldout crowd at Minute Maid Park in Houston. The tour includes a June 8 stop at legendary Fenway Park in Boston, and future dates in Washington, D.C., Cleveland, Miami and Philadelphia.

If you want to see the Bananas in person you’ll have to wait a while. A long while. Their roadshow has been sold out for months. And there’s a ticket waitlist of more than 1 million for the 2025 season.

Maybe it’s not your grandfather’s game, but it is still the greatest show in sports.

###

Links:

The Savannah Bananas website

β€œBanana Ball Rules”

Full Game: Minute Maid Park, Houston (3/9/24)

Leave a comment

Jim Geschke worked in Major League Baseball for 13 years and was inducted into the prestigious Marquis Who’s Who Registry in 2021.

1

Savannah also is known for being the final stop in β€œSherman’s March” through Georgia in 1864.

17

Share this post

Quoth the Maven
Quoth the Maven
The Greatest Show in Sports
6
5
Share

No posts

Β© 2025 Paul Macko
Privacy βˆ™ Terms βˆ™ Collection notice
Start writingGet the app
Substack is the home for great culture

Share