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Paul, my Substack settings is different from yours. The first three options under Advertising analytics are Google Tag Manager ID; Google Analytics 3 pixel ID; and Facebook Site Verification.

I don't have anywhere to place the google html file link. Any ideas?

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Feb 15Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Great post I'm gonna do this right now. πŸ‘πŸ¬πŸš€

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Feb 15Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

So useful!! Thanks!

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Feb 18Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Hi Paul! Here's an update. I may not be able to track search rankings, but at least I'm indexed.

After trying once again (and failing) to make any progress with Search Console, I searched Google for more information. I checked out this post:

https://rsilt.substack.com/p/how-i-got-my-substack-to-be-google

The author talks about sitemaps and how some substacks don't have them. So I thought, let me see if I have one. I do. Yippee. So, in incognito mode, I looked for one of my articles. I had to put the keyword substack in with it, but it found it and put it in the top position.

Hopefully, Substack will provide even more analytics in the future, but for now, this is fine for me.

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Feb 17Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

I've added the Google Tag Manager ID to Substack settings, just wondering whether I actually need to create a tag (I don't think so but if so, which tag type would I be using?

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Feb 17Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Thanks for this, I'm excited to try it however from what I can see, Google Site Verification is no longer under analytics in settings - has it moved or do I need to be doing something else to verify my subdomain? Thanks again

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Feb 16Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Thanks for sharing!

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Feb 16Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

It feels like a dark art! πŸ˜‚

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author

Hi Matthew. The fact that you are getting clicks from Google is a good thing. If you do nothing, chances are your Google clicks will grow organically by themselves. Try to install Google Analytics and tag manager instead:

https://pau1.substack.com/p/add-google-analytics4-and-tag-manager

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I've only gotten 8 clicks from google.com. Would this still benefit me Paul? Would I get more traffic from google?

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