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Paul, my Substack settings is different from yours. The first three options under Advertising analytics are Google Tag Manager ID; Google Analytics 3 pixel ID; and Facebook Site Verification.

I don't have anywhere to place the google html file link. Any ideas?

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Feb 15Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Great post I'm gonna do this right now. πŸ‘πŸ¬πŸš€

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Feb 15Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

So useful!! Thanks!

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May 11Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Having a nightmare with this. I followed the instructions to get the tag for settings, and tried copy/paste and just kept getting verification failed. Then I realised the tag wasn't complete so copied it into a txt file and tried to past, but the tag ID field won't accept the full tag. Eventually I relasied to only put the tag content between quotes in, but then when trying to verify, I get the error, "Your meta tag is not in the <head> section of your home page." Not sure what else I can do here.

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Great article, but it doesn't even work like that anymore lolrs

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Apr 10Β·edited Apr 10Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Paul, thanks for the starting point. My substack settings were different from yours, but I saw some comments and verified it with the Tag options. Basically, a tag gets generated on Google Tag site (should look something like "GTM-XXXXXXX"), and it is then obviously entered into the "Google Tag Manager ID" field on Substack.

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Feb 18Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Hi Paul! Here's an update. I may not be able to track search rankings, but at least I'm indexed.

After trying once again (and failing) to make any progress with Search Console, I searched Google for more information. I checked out this post:

https://rsilt.substack.com/p/how-i-got-my-substack-to-be-google

The author talks about sitemaps and how some substacks don't have them. So I thought, let me see if I have one. I do. Yippee. So, in incognito mode, I looked for one of my articles. I had to put the keyword substack in with it, but it found it and put it in the top position.

Hopefully, Substack will provide even more analytics in the future, but for now, this is fine for me.

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Feb 17Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

I've added the Google Tag Manager ID to Substack settings, just wondering whether I actually need to create a tag (I don't think so but if so, which tag type would I be using?

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Feb 17Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Thanks for this, I'm excited to try it however from what I can see, Google Site Verification is no longer under analytics in settings - has it moved or do I need to be doing something else to verify my subdomain? Thanks again

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Feb 16Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Thanks for sharing!

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Feb 16Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

It feels like a dark art! πŸ˜‚

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author

Hi Matthew. The fact that you are getting clicks from Google is a good thing. If you do nothing, chances are your Google clicks will grow organically by themselves. Try to install Google Analytics and tag manager instead:

https://pau1.substack.com/p/add-google-analytics4-and-tag-manager

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Kindly subscribe to my Substack. Thanks!

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Hello Paul. I'm following your instructions to set up Google. My first site, Kindness Magnet has the Google Site Verification option and I did that long ago. My new site, After 21 Club does not have that option - of course it doesn't!

So, I set up Google tag manager, per your instructions (thank you).

Should I be doing something with Google Analytics? I tried, but it kept saying my site wasn't verified....which of course it couldn't be since I don't have that option....Clever!

I'm also seeing that Google is about to make a big change, July 1, to a new version of Site Verification.

Should I just leave it at Tag Manager, or would you suggest bugging the heck out of support to try to get the Site Verification option added?

Such a fun use of time!!

Thanks for helping us all through this.

Definitely something that could be added to the Resources page, me thinks.

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I've only gotten 8 clicks from google.com. Would this still benefit me Paul? Would I get more traffic from google?

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