18 Comments
Apr 17, 2023Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

As usual, very helpful, Paul! Here's where I wish I had someone to do this kinda stuff, so I can be left alone to, you know, do the writing! I love your detailed instructions...that's not the problem...it's the time! As I've always said, I just need to hire a tech-savvy 8-year-old (like there's any that AREN'T) to handle "all that kinda stuff"! My buttons are blue, a color not included, apparently, in the study!πŸ˜₯Oh well, I'd better get used to red! Thanks again....I'll get to it!

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Apr 17, 2023Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Thank you so much Paul, this is great.

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Apr 17, 2023Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Hi Paul. Love the update on Buttons. My Mom never would have understood. Crazily, she thought buttons were just for sewing. Go figure.

You mention using an Incognito button to view your site. I tried, instead, going to my Settings and clicking on the 'welcome letter' - essentially what visitors see before they sign up. I clicked on the Submit button there and got a URL, which worked when changing the wording on the Submit button.

My weekly is going out in a couple of hours, so I'm going to wait and play around with this on my next draft.

Question: Do you need to create the wonderfully creative new Custom button every time you want to include a sign up button in a newsletter? Any way to save it for future use?

And Brad Kyle....my button is purple....no studies on that either. Maybe I'll try orange....who knows.

Happy posting, everyone!

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Apr 18, 2023Β·edited Apr 18, 2023Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Excellent insights. As a writer of CTA's, I ususally just focus on the words. This is a timely reminder to focus on the colors and UX elements as well. It will be interesting to do some split testing on this to see how well each set of wording, color, and surrounding text drives subs. Thanks for providing inspiration for my next experiment!

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Apr 17, 2023Liked by πŸ…ŸπŸ…πŸ…€πŸ…› πŸ…œπŸ…πŸ…’πŸ…šπŸ…ž

Wow this is really helpful. Thanks for sharing. I'm going to try this with my next post tomorrow!

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