StackHacks - 6 Steps for More SubStack Subscribers with SEO for 2023
How to set up on-page SEO for your SubStack Articles the FREE and EASY way!
My Substack Google Search Console Overview page
How to Get Your SubStack Articles to Rank Higher on Google
NOTE: This article is called a ‘Living Document”. I change, update, and add supplementary information as I learn more, and/or when changes happen in the SEO realm.
*New additions: Add Google Analytics 4 and Google Tag Manager to your Substack Newsletter and Install Google Search Console for your Substack Newsletter
Proof: Google “Get more Substack subscribers with SEO for 2023”
If you implement just a few of these SEO techniques, your newsletter will rank higher in the Search Engine Results Page (SERP) than if you didn’t. So here is what I’ll show you today:
Optimize your SubStack or any other Newsletter (Medium, Ghost, WordPress…) for Google with SEO (Search Engine Optimization) by:
A Unique Domain Name instead of XXX.substack.com
How to Choose a Domain Name that works for SEO and Branding
How to Find and Implement Keywords for Free
How to format and use Alt Text
How to add one Heading 1 tag <H1>
Get others to Link to your articles
🔗 Why do I want to optimize my SubStack articles?
First of all - It’s Easy to do while you are writing your articles…
This is an outstanding summary of prepping for Google! The thing to remember is your newsletter is a website, so website SEO applies when it comes to placing in Google organic results. Here's a good article that helps you understand the associated jargon: https://moz.com/beginners-guide-to-seo/why-search-engine-marketing-is-necessary
Thank you for these helpful tips!